BAILEY.
  • Home
  • About
  • The Studio
  • Services
    • Gym
    • Studio
    • Editorial
  • Pricing
  • Contact
  • Blog
  1. Home
  2. /
  3. Services
  4. /
  5. What to Wear to a Fitness Photoshoot

What to Wear to a Fitness Photoshoot

What to pack, what works on camera, and how many outfits to bring. Practical guidance from 18 years of directing fitness photoshoots.

Take the 60-Second QuizBook Your Session

How Many Outfits to Bring

Three to five outfits is the sweet spot for most sessions. That gives you enough variety to create a diverse set of images without spending the entire shoot getting changed.

If you're a personal trainer, coach, or influencer, lean towards the higher end. Different outfits serve different purposes in your content. Gym wear for action shots and training content. Casual or lifestyle pieces for social media profiles and website headers. Smart or branded clothing for headshots and business content. The more variety you bring, the more you can do with the final images.

The simplest advice: bring more than you think you'll need. Christopher will help you pick on the day based on what photographs best in the studio lighting, what suits your physique, and what fits the look you're after. With unlimited outfit changes, you're never limited. It's far better to have options in the bag than to wish you'd packed that extra pair of shorts.

If you're not sure where to start, lay out everything you're considering the night before and pack anything that might work. Christopher's seen it all and he'll steer you towards the strongest options once you arrive.

What to wear for a fitness photoshoot - branded activewear in gym

Gym Wear and Athletic Outfits

This is the core of most fitness shoots, and for good reason. You've trained hard to build your physique, and fitted athletic wear is what shows it off.

Fitted clothing works better than baggy. This is the single biggest piece of outfit advice for a fitness photoshoot. Compression tops, sports bras, fitted shorts, leggings, and vests all do a better job of showing your shape than loose-fitting gym gear. Baggy clothing hides the definition you've worked for and adds visual bulk that doesn't reflect reality.

Solid colours tend to photograph better than busy patterns. A plain black compression top or a solid-colour sports bra lets the focus stay on you, not on what you're wearing. More on colours in the next section.

Avoid logos that are too large or distracting. A small brand logo is fine. A massive graphic across the chest pulls the viewer's eye away from you. The exception: if it's your own brand, that's a different story entirely and can work as part of a branding shoot.

Bring both light and dark options. Different backgrounds and lighting setups suit different tones. A dark outfit might look incredible against a lighter backdrop, but disappear against a dark one. Having both gives Christopher more to work with on the day.

For competition athletes: bring your posing trunks or bikini and competition attire. If you've been on stage or you're preparing for a show, these shots document your hard work at its peak.

Shoes: clean trainers. Bring two pairs if possible for variety. They show up in full-body and lower-body shots more than you'd expect. Scuffed or dirty shoes are one of the small details that can let an otherwise strong image down.

Fitness photoshoot outfit - sports bra, shorts, and accessories
Women's fitness photoshoot outfit inspiration
Styling options for fitness photography sessions
What to wear for physique photography - gym wear

Lifestyle and Casual Outfits

Not every shot needs to be gym wear. Some of the most versatile images from a fitness photoshoot come from lifestyle and casual outfits that show a different side of you.

Classic combinations that work well:

  • Jeans and a well-fitted t-shirt
  • Smart casual: a blazer or jacket over a simple top
  • Hoodies, oversized layers, or zip-ups (great for contrast with your gym shots)
  • A fitted shirt, rolled sleeves

These lifestyle shots are especially useful if you're a PT or coach building a personal brand. A gym shot says "I train." A lifestyle shot says "I'm someone you'd want to work with." Together, they give your audience a complete picture.

On a practical level, these images work brilliantly for website headers, social media profile pictures, LinkedIn headshots, podcast thumbnails, and marketing materials where full gym gear might feel out of place. If you use your images for business content, pack at least one casual or smart outfit alongside your gym wear.

Fitness photoshoot outfit choice - lifestyle athletic styling

What Works on Camera (and What Doesn't)

This is where 18 years of experience comes in. Here's what Christopher has learned about clothing and the camera.

Colours

Solid, rich colours photograph best. Blacks, dark blues, deep reds, charcoal greys, and clean whites are all strong choices. They sit well under studio lighting and keep the attention on your physique.

Black is a safe bet for almost everyone. It's slimming, it contrasts well against skin, and it works with virtually every lighting setup.

Colours to be cautious with: neon and very bright colours can cast colour onto the skin, especially under studio lights. A neon green vest might reflect green light onto your arms and torso. Very pale or pastel colours can wash out under bright lighting, making the clothing blend into the background or look flat.

Christopher's studio lighting is designed to make the subject pop. The simpler you keep the clothing, the more the lighting does its job.

Fit

Fitted, not tight. That's the goal. You want clothing that shows your shape without cutting in, creating unflattering pressure lines, or looking like it's a size too small. Well-fitted clothing sits naturally on the body and moves with you during the shoot.

One tip that catches people out: avoid clothing that's brand new and stiff. Wear it once or twice beforehand so the fabric relaxes and sits the way it should. New gym wear in particular can look rigid and unnatural until it's been washed.

Before you pack, check for visible labels, tags, or care instruction strips on the inside of clothing. These can poke out at the neckline, waistband, or hem and show up in close-up shots.

Patterns and Graphics

Solid colours are the safest choice by a significant margin.

Small, fine patterns like thin stripes or tiny checks can cause a visual effect called moire, where the pattern appears to shimmer or distort on camera. It's a technical issue that even the best camera settings can't always prevent, and it's distracting in the final image.

Large, bold graphics or oversized logos dominate the frame and pull the eye away from you. In a fitness photoshoot, you are the subject. The clothing should support that, not compete with it.

Subtle branding, small logos, and minimal design details are absolutely fine. It's the big, busy prints you want to leave at home.

Things to Avoid

  • Other brands' logos prominently displayed. Unless the shoot is specifically a brand collaboration, large third-party logos are a distraction. You also can't use the images commercially if someone else's branding is front and centre.
  • Anything you haven't worn before. It might not fit the way you expect, the material might not sit well, or you might discover it's uncomfortable. Test everything before the day.
  • Very shiny or reflective materials. Under studio lighting, reflective fabrics can create harsh bright spots (hotspots) that blow out the detail in the clothing. Matte finishes photograph much more consistently.
  • White socks with dark shoes. It sounds minor, but in full-body shots, white socks against dark shoes and a dark floor draw the eye straight down. Match your socks to your shoes or go sockless with low-cut options.

Advice for Men

Upper body: a fitted gym vest or stringer is the go-to for showing off your arms, shoulders, and chest. A compression top works well too, especially if you want a more athletic look without going sleeveless. For casual shots, a well-fitted plain t-shirt or henley in a solid colour is hard to beat.

Lower body: gym shorts that sit at mid-thigh length photograph well. They show enough of the quads without looking like running shorts. Compression shorts are another strong option for a clean, athletic look. For lifestyle shots, slim-fit joggers that taper at the ankle work much better than loose-fit styles.

Competition athletes: bring your competition trunks. If you've prepped for a show, these shots are what it was all for.

Grooming: this is personal preference, but if you're planning to trim or shave body hair before the shoot, do it 24 to 48 hours beforehand. This gives the skin time to settle and avoids any irritation or redness showing on camera.

Footwear: clean gym trainers for athletic shots. A clean pair of casual shoes or white trainers for lifestyle looks.

Advice for Women

The classic combination: a sports bra and leggings. There's a reason it's the most popular outfit choice for women's fitness shoots. It's flattering, it's practical, and it shows off the physique you've worked for.

Leggings: high-waisted styles are consistently popular because they create a clean waist line and sit securely during movement. Look for fabrics that aren't see-through under bright lighting. If in doubt, do the squat test at home first.

Tops: a fitted crop top adds variety and works well for clients who want something between a sports bra and a full top. Racerback sports bras tend to photograph well because they show the shoulders and back.

Lifestyle outfits: jeans with a fitted top, off-shoulder styles, bodycon dresses for editorial work, or a smart blazer over a simple base. These are the shots that work for branding, social media, and website content beyond the gym.

Heels: they can work brilliantly for editorial and physique shots. Heels elongate the legs, shift your posture, and create a completely different energy from gym trainers. If you're comfortable in them, bring a pair.

Hair and makeup: come camera-ready or come natural. Both work. Christopher can advise on the day based on the look you're going for. As a general rule, keep it natural unless you're specifically after an editorial or glamour feel. Heavy makeup under studio lighting can look very different from how it looks at home.

Practical tip: bring hair ties, clips, and a brush. Different hairstyles between outfits (hair down, ponytail, braid, pulled back) add variety to the images without needing a whole new outfit.

> The free Photoshoot Prep Guide includes a complete outfit checklist with Christopher's recommendations by shoot type. Download it before you start packing.

Related Guides

Looking for more advice on getting the most from your session? These guides cover everything else you need to know.

  • How to Prepare for a Fitness Photoshoot - nutrition, hydration, grooming, and what to do in the days leading up to your session
  • How to Pose for Fitness Photos - posing fundamentals, angles, and how Christopher directs every shot
  • What to Expect at Your First Fitness Photoshoot - a step-by-step walkthrough of a session from arrival to final delivery

Frequently Asked Questions

Can I change outfits during the session?

Yes, every session includes unlimited outfit changes. There are private changing rooms with shower facilities at the studio. Most clients change between three and five times during a session, but there's no cap.

What if I'm not sure what to bring?

Bring everything you're considering. Christopher will go through your options with you at the start of the session and help you choose what works best for the lighting, the look you want, and your physique. It's far better to have too many options than too few.

Should I bring accessories?

If you have accessories that are part of your look, bring them. Caps, watches, chains, lifting belts, resistance bands, gloves. They can add personality to certain shots. Just keep it selective rather than wearing everything at once.

Do you have a changing room?

Yes. The studio has private changing rooms with shower facilities, so you can get changed between outfits in comfort and take your time.

Can I wear my own brand's clothing?

Absolutely. If you run a fitness brand, coaching business, or clothing line, wearing your own branded gear during the shoot is a smart move. Christopher can frame the shots to feature your branding naturally.

What do competition athletes typically wear?

Competition athletes usually bring their stage attire (posing trunks or bikini), plus standard gym wear for training shots. Many also bring a lifestyle outfit for variety. If you've competed or you're in prep, this is the perfect time to document the physique you've built.

Related Pages

How to Prepare for a Fitness PhotoshootHow to Pose for Fitness PhotosWhat to Expect at Your First Fitness PhotoshootFitness Photoshoot for Women

Ready to Book?

Not sure which package is right for you? The quiz recommends the perfect session based on your goals. Or get in touch directly.

Take the 60-Second QuizGet in Touch

LET’S
TALK

INSTAGRAMFACEBOOKYOUTUBE

Stay up-to-date with my
latest projects, travel plans,
and exciting events

Christopher Bailey - Fitness Photographer

Sessions

  • Fitness Photoshoot
  • Gym Photoshoot
  • Body Transformation Photoshoot
  • Bodybuilding Photography
  • Couples Fitness Photoshoot
  • Fitness Photoshoot for Women
  • Photography for Personal Trainers
  • Photography for Brands

Guides

  • Your First Fitness Photoshoot
  • How to Prepare
  • What to Expect
  • Fitness Posing Guide
  • What to Wear
  • What to Wear: Men

Locations

  • Nottingham
  • Derby
  • Leicester
  • Sheffield
  • Birmingham
  • London
  • Manchester
  • Leeds
  • Fitness Photographer Near Me
AboutServicesPricingThe StudioGalleryBlogContactPrep GuideROI Guide

Copyright ©christopherbailey 2026

Terms and ConditionsPrivacy Policy